Certification to Look For
As I mentioned earlier the Leaping Bunny certification, is awarded to brands that are genuinely committed to avoiding animal testing. They require companies to undergo rigorous audits and inspections to ensure that their products are truly cruelty-free. You can also take a look at their shopping guide resource here Another resource I use often is the brand guide from Cruelty Free Kitty it is regularly updated and very easy to see which brands are cruelty free, vegan and certified. In the next section, we'll dive into some of my favorite cruelty-free makeup brands I love and use in my kit.
My Favorite Cruelty-Free Brands
Some of my favorite cruelty-free makeup brands that have passed the Leaping Bunny & PETA certifications include Delilah, Kiko Milano, Viseart, Illamasqua, Elf and Inika these all offer a wide range of products, from eyeshadows to foundations, all of which are not tested on animals and many are wholly vegan formulations. Viseart eyeshadow palettes are particularly popular among makeup artists for their high pigmentation and blendability. Delilah is also a popular choice, especially for its award winning Future Resist Foundation, which provides long-lasting wear. Finally, Illamasqua are a brand that has it's roots based in the theatre, they are one of my absolute go to brands. They offer bold and unique makeup products, some of my favourites include the eyeshadow palettes, the cult classic - ultramatter lipstick, the hydra setting spray for all day wear and who can forget the gel eyeliner, applies silky smooth, blacker than black and never dries out.
If you're looking for a great cruelty-free and ethical option for skincare, check out the brand Versed, the dew point moisturizing gel-cream is an amazing daily moisturiser and a staple in my kit. Would you like to know more? Why not book a skincare session in here By choosing to support cruelty-free brands, you can feel confident that you are making a change to help stop this practice and bring about a positive impact. These brands not only provide great products, but also prioritize the well-being of animals and the environment.
In conclusion, finding cruelty-free beauty products are so much easier to buy than a few years ago as awareness and demand grows. It may seem complicated, but once you get started it really isn't. If you would like my help to curate a collection of your favourites you can get in touch here As they say your hair is the crown you never take off the same can be said about our skin. Our furry friends are so worth it, they really don't deserved to be so mistreated in the name of beauty especially since there are such great alternatives that are easily and readily available. Understanding what cruelty-free makeup means, researching brands and supporting them you can make informed and ethical choices. As a professional makeup artist and an animal owner, I encourage you to take these steps towards guilt-free, cruelty free beauty and join me in the fight against animal testing. Remember, every time you choose a cruelty-free product, you're making a difference.